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MDBC: Managing Business in Crisis

June 4, 2020 @ 10:00 am - 11:15 am

Dear MDBC members,

Complimentary for MDBC members: Webinar by Dato’ Sri Idris Jala (CEO, PEMANDU Associates), on “Managing Business in Crisis”.

Many businesses are currently facing a serious crisis as a result of the COVID – 19 pandemic.  While many CEOs are well equipped to deal with business in good times, some have less experience in dealing with serious business crisis, especially in the current scenario of lockdowns and travel restrictions.  There are many articles written on key principles and framework on how to manage the business in crisis, however, the key action during this pandemic is the speed of execution.  Most companies need practical “hand – rails” solutions to help them.  PEMANDU Associates, based on its business turnaround experience, has developed a fit – for – all, step – by – step approach to help you manage your crisis.  During this webinar, these key points will be shared: coordinating a crisis management action plan, development of scenarios and financial simulation as well as effective communication during the crisis to help companies ride – out this crisis towards recovery.

Date:   Thursday, 4 June
Time:  10:00 – 11:15 hrs
Registration fees:
MDBC members: Complimentary (maximum number of registrations as per membership level)
ADCN members and Non – members: RM 100
* Any fees payable are due latest by Monday, 1 June to confirm your registration.
** For event registration guidelines, please click here.

Dato’ Sri Idris Jala is the President and Chief Executive Officer of PEMANDU Associates.  A renowned transformation guru with a proven track record in both business and socioeconomic transformation, he advocates and rigorously practices the firm’s proprietary Big Fast Results (BFR) – 8 Steps of Transformation© methodology and transformational leadership approach to implement winning strategies for businesses and governments globally.

Much of his socioeconomic transformation expertise stems from his previous role as CEO of PEMANDU – a delivery unit within the Prime Minister’s Department in Malaysia tasked with spearheading Malaysia’s transition towards high – income status by 2020.  During his tenure, he had also served as a Minister in the Prime Minister’s Department for 6 years and later as an Advisor to the former Prime Minister on the National Transformation Program.

Prior to his Government stint, Dato’ Sri Idris Jala was Managing Director / CEO at Malaysia Airlines (MAS) for 3 years, where he successfully turned around the ailing airline within a year. Before MAS, he spent 23 years at Shell, ascending the ranks to hold senior positions including Vice President, Shell Retail International and Vice President, Business Development Consultancy, based in the UK.  His most notable turnaround with Shell was during his post in Shell, Sri Lanka where he steered a failing business to record profits.

Limited seats available for this webinar (Zoom platform).  Interested in joining?  Please register via the form below no later than Monday, 1 June (COB).  By clicking and registering online, you acknowledge the event guidelines.

Upon registration, you will receive:
1) an immediate automated acknowledgment of your registration.  If you don’t receive this in your inbox, please send an email to .
2) a reconfirmation with further details on how to log in for this webinar, latest by Wednesday, 3 June; Please contact us if you do not receive this reconfirmation.

Registration Fees:
MDBC members: Complimentary (maximum number of registrations as per membership level)
ADCN members and Non – members: RM 100 per person
Any fees payable are due latest by Monday, 1 June to confirm your registration.
Please send your transfer slip to ; your registration will not be confirmed until we receive proof of payment.
All payments must be made in advance of the event.

There will be NO refund if cancellation is made after Monday, 1 June (COB) but substitutions are allowed.

We look forward to your attendance!

With best regards,
MDBC Secretariat


June 4, 2020
10:00 am - 11:15 am
Event Category: