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ADCN / MDBC: Asia Food Challenge

March 28, 2022 @ 3:00 pm - 4:00 pm

Dear MDBC members,

The ASEAN Dutch Chamber Network (ADCN) presents the second session of “Greentech Masters”, an exclusive interview with one world’s largest investors in the food and agriculture industry.  TEMASEK globally invested in many new ventures across the alternative proteins, greenhouse, and field farming industries.

In a dedicated research with three major stakeholders, a report has been published previewing the industry by 2030. It also covers Food Challenges in Asia and explores the new Asian consumer. A new market will arrive, the cause is the behavior change of Asian consumers which will make a shift to new fundamentals of the food industry. How should you strategize your business? Which country is going to eat more plant – based products? Where will we grow our food? Most of the content on the trends and challenges of Asian consumption and sustainable food issue will be pulled from the research conducted by PwC, Rabobank, and Temasek.

The Asia Food Challenge – Understanding the New Asian Consumer
Growing affluence, evolving tastes and technologies, and enhanced focus on healthy, safe and sustainable food are changing the way Asian consumers buy and enjoy food. This vast, diverse market offers exciting opportunities for both new and established brands.

Click here to download the report

Date:  Monday, 28 March 2022
Time: 15:00 – 16:00 hrs
Venue: Zoom

Xu Wei, a Director at Temasek International who has been with the firm since 2012. He has over 10 years of investment experience across Oil and Gas, Food, and Agriculture in the Singapore and New York offices. He is currently a part of the global leadership team for Food and Agriculture.

Manuel Madani, Vice President of NTCC and General Manager of the Priva Horticulture SEA. He has over +10 years of experience in South- East Asia and moderates this interview session.


Please register online via the form below.
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Please register no later than Thursday, 24 March (12:00 hrs).

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We look forward to your attendance!

With best regards,
MDBC Secretariat


March 28, 2022
3:00 pm - 4:00 pm
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